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February 9, 2014
At LEAD, we have been in the business of branding for companies of all sizes and demographics of all types. It’s far easier to understand the […]
July 12, 2013
It occurred to me last night that 2 months from now I will have spent 20 years in marketing. This realization brought up two different but […]
January 7, 2013
If there’s one thing I’ve learned about designing social media experiences, it’s that they have to illustrate to audiences that we “get” them in order to engage […]
December 7, 2012
At our recent Marketing Innovation Forum, Forrester’s Peter Burris illustrated the changing tech buyer’s journey and what that means for marketers. Following his presentation, I sat […]